PRODUCT BENCHMARKING

Smart Product Matching

Identify true comparable products across brands and retailers to make better, data-driven pricing decisions

How Smart Product Matching Drives Better Competitive Decisions

Not all products compete equally—small differences in features, brand, or specifications can completely change how they should be priced. Relying only on exact matches limits your view of the market. Smart product matching helps you identify true alternatives and make more accurate, data-driven decisions.

  • Accurate Like-for-Like Comparisons

    Match products based on real attributes and features to compare truly equivalent items across the market

  • Discover True Competitive Alternatives

    Go beyond exact matches to identify similar products across brands and retailers

  • Better Pricing Decisions

    Base pricing on meaningful comparisons, improving competitiveness without unnecessary discounting

  • Scalable and Automated Matching

    Eliminate manual work by automatically building and maintaining competitive product sets

DynamicPricing AI gave us the ability to react to market changes in real time. We saw a measurable revenue uplift within the first month of going live.

Dimitar Petrov Pricing Manager — Ozone.bg

MOST RELEVANT KPIs

Understand your business looking at some numbers

  • +97% Matching Accuracy Data Quality

    Improve the precision of product comparisons across competitors

  • +12% Pricing Accuracy Price Positioning

    Make better pricing decisions with reliable like-for-like comparisons

  • -40% Manual Matching Time Operational Efficiency

    Reduce time spent manually identifying comparable products

  • +18% Competitive Coverage Market Visibility

    Expand the number of comparable products tracked across the market

FAQ - Smart Product Matching